Second wave could further affect tourism industry
Mask up to save tourism
10 January 2021 | Tourism
Anette Kötting; HAN Erongo chairperson; “We have a bit of a problem with the cases going up…”
Namibia is the fourth most popular travel destination in 2021 according to a poll by online travel agency Tourlane.
“The majority of participants rated travel as a priority for 2021, and a huge wave of bookings is expected in 2021,” said Helen Scheepers, head of sales at Tourlane.
"The survey shows that 2021 will be the year of the great outdoors, so it’s no surprise to see that Namibia, with its incredible range of safari options, is the fourth most popular destination this year.”
The company polled 1200 travellers between the age of 18 and 65 in October about their travel preferences to determine the state of travel and possible trends for 2021.
Tourlane ranked Namibia 4th in the world, after 69% of the individuals who participated said they prefer destinations that offer plenty of outdoor activities. Roughly 60% of travellers noted that they would like to travel for 2 – 3 weeks in the spring or summer of 2021.
Of the estimated 56% of French persons who said that travel is a priority for them, 23% noted that safaris were their travel experience of choice before active holidays (18%) and cruises (9%).
Is Namibia ready?
“We have been ready this whole time,” says Anette Kötting, chairperson of the Hospitality Association of Namibia (HAN) in the Erongo region. However, she expressed concern about the current second wave and how this may interfere with Tourlane’s findings.
“We have a bit of a problem with our cases going up. It just means we should really do our best to get rid of this virus,” she said.
Kötting firmly believes that those working in the tourism and hospitality industries will have to do their best to keep safe, even for reasons other than safety.
“I think lodges are safer because they have all the space. For us located in town, it is important to adhere to regulations because the police can come by for an inspection at any time. More than that, I don’t think any of us wants the stigma that we have been fined or that we did not care for the safety and health of our guests,” she concluded.