Erongo regional profile launched

Rodney Pienaar
The governor of the Erongo region, Neville Andre, officially launched the Erongo regional profile at Swakopmund today (Thursday).

The launched was attended by senior officials of the regional council and the businesses community of the region. Andre said that profiling the region provides an overview of the socioeconomic landscape and information contained in the report helps with strategic developmental initiatives and evaluate the desire for investment. “This profile draws the attention of the potential domestic and foreign investors, residents and tourist to the ultimate opportunities that our region can offer. The Erongo region is the gateway to the rest of Namibia and services the world having an international airport, a well-managed and world class port and the with road infrastructure directly linked to the southern African region and the continent.”

The profile contains information on the different economic activities taking place in the region and expose the potential that can be developed further. The governor highlighted that 79 percent of the region’s population are economically active with 29.9 percent of this population being recorded as unemployed. Unemployment is at about 40 percent of the general population. “With the potential that is exposed to us in the region in terms of the resources and the political will, private sector is invited to be innovative and reduce unemployment and grow our economy.”

Andre said that the profile brands the Erongo region as a region with competitive advantages. “Erongo Region as a brand can have a large impact on its gross domestic product and economic growth, only if we realise our potential and opportunities. Developing and increasing a regional reputation in Namibia and on a global scale is important as developing and maintain a strong positive corporate brand in a corporate world.”

He mentioned that the Erongo Region is rich in landscapes, fauna and flora diversity and in cultural diversity. “Erongo has a strong and vibrant tourism industry. We have a robust mining sector and offers abundant opportunities in agriculture with well-developed infrastructure in our main centres and opportunities for growth in other areas as well as opportunities in the blue economy and green hydrogen.”

The governor emphasised that if the region which consists of seven constituencies wants to maintain its competitive advantage, service delivery needs to be effectively and efficiently strengthened.